Vikas Kapoor, Founder at Vdezine

Great Companies: How did you get your idea or concept for the business?

Vikas Kapoor: Since I was working in Web/UI Designing since long (almost 12yrs.), I decided to venture into my own space. I wanted to be my own boss, do creative work as per my choice, wanted to serve more clients than I could in my job and hence I started Vdezine in June 2011.

Great Companies: What are the various Services provided by Vdezine

Vikas Kapoor: We work in Static websites, Wordpress based websites, Web Applications, Native and Hybrid Mobile Apps, e-Commerce websites.

Great Companies: What makes Vdezine different from hundreds of other similar service providers?

Vikas Kapoor:

1.Economical and budget friendly.

2.Very honest and transparent way of working with each client.

3.We educate the customer in layman terms, DO NOT show that we are building rockets and make them understand the basics of what we will do. We guide our customers in a transparent manner, what is right for them, their project and how can we do value addition which no one else will do.

4.Very high quality of deliverables which are properly tested and then delivered to clients

5.Creative and professionally done websites, UI designs.

6.Indian rates and International standards of working.

7.Fast and effective way of communication, mostly responsive to client’s questions/issues in a very fast turnaround time.

8.Highly ethical way of doing business.

Great Companies: What are the struggles and challenges you face?

Vikas Kapoor: Struggles: Nothing much in the current scenario as we work to keep our plates full every time of the year.

Challenges: Sometimes bigger companies or Foreign businesses do have a fear factor to outsource work to Freelancers like me as they feel that single person companies aren’t reliable and won’t deliver OR will run away without completing the job. Instead, through your medium, I would like to mention here that the so called “Agencies/Small, Mid-sized software companies” also have their own ways of showing delay tactics and clients have bad experiences there too. So give Vdezine a chance and see how well we deliver. If we won’t have the capability, we won’t give you a nice Sales pitch, bring you in and then won’t deliver, rather we will take ONLY if we can deliver and that’s what we believe in. Our customer’s project is our Baby and we handle it with utmost priority.

Great Companies: How do you plan to grow in the future? What does 5 years down the line look like for Vdezine?

Vikas Kapoor: Indian market is being handled quite efficiently by us in a manner we can. We want to grow more in Foreign locations: Canada, Middle East, APAC etc. US is a mature market and there are thousands of vendors already present everywhere to target US. Nevertheless, we can create a disruption there too, due to our cost vs. quality benefits. However, we want to create an effective Sales team in all such locations and pitch to SMEs in these countries to make clients benefit from our services.

Even in past 3yrs., including 2 Corona years, we have gained at least 15 new clients in foreign locations and we hope we make it even bigger with things opening up everywhere. So, any interested Sales Freelancers who want to grow and earn a decent additional income, can get in touch with us to seek opportunities. We definitely want to grow 10x in next 5yrs. through sales in foreign locations.

Great Companies: If you had one piece of advice to someone just starting out, what would it be?

Vikas Kapoor: Work and clients are abundant in market. There is no dearth of projects. Give 100% of your commitment (which unfortunately is lacking these days in startups), do a good job and see how you get repeat business. I have hundreds of case studies to share, where people have shown faith in us only due to our high level of commitment and delivery mechanism towards their projects. People are ready to give money if you are ready to deliver what they want.