Jenisha Kiri - Great Companies Women Entrepreneur Award Winner 2023

Name: Jenisha Kiri

Business Name: Le Quirks

Location: Mumbai, India

Establishment (Year): 2021

Category/Industry: Advertising & Marketing

Profession/ Specialty: Content Writing and Communications

Website: https://lequirks.com/

Social Media: Linkedin

Company Detail:

‘Le Quirks’, as the name suggests is an idea that aims to accentuate one’s whimsical thoughts and perceptions. As it is said, “imagination is the key to creation”, at Le Quirks their emphasis is on bringing ludicrous ideas to life. While it is imperative to nurture one’s thoughts and ideas, there is also a massive demand for marketing them effectively to achieve one’s goals. Le Quirks aims to provide tailor-made solutions for your content creation and communications needs with a little quirk for your business/startup. They deliver quality outcomes to their clients based on their needs through an integration of services that include content writing, article writing, blogs, SEO website content, design, and development, content marketing, social media marketing, and corporate communications.

The idea of building a business that revolves around promoting and marketing other businesses comes from the concept of “Help each other grow”. This concept allows Le Quirks to enable, strengthen, and launch their client’s ideas into the world, promising their growth. In today’s age, quality draws greater value than quantity, and the team strives to give their clients the best quality output that reflects their core values and business ideals.

Unique Selling Proposition or Competitive Advantage:

Le Quirks focuses on client satisfaction, based on their needs as well as budgets and provides the best solutions for their content creation and communications needs.

They believe that their calling is to ensure quality solutions for their clients based on their needs. Le Quirks aims to work with established organisations, to help them enhance their communications strategies. They also aim to help budding enterprises and entrepreneurs set foot in the market, enabling them to compete with their contemporaries.

Challenges Faced During the Journey:

One of the biggest challenges as a woman entrepreneur is to be assertive and confident about your choices both in personal and professional relationships and to be taken seriously by your associates. In the creative field, it is extremely important that the client is satisfied with the final result. Only then will they return to you with more work.

Advice for Women Entrepreneurs:

50 percent of starting a new enterprise is believing in yourself. If you believe in yourself, your ideas and your potential, you have won half the battles to reach your target and achieve success.