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Writer's pictureGreat Companies

Frobolous Ltd - Winner of the Great Companies Global Business Award - 2023


Business Name: Frobolous ltd

Name: Frosina Bollo

Location: London

Establishment (Year): 2020

Category / Industry: 𝐒𝐡𝐨𝐩𝐩𝐢𝐧𝐠 & 𝐅𝐚𝐬𝐡𝐢𝐨𝐧

Sub Category / Sub Industry: Online Marketplace

Number of employees: 1-10 employees

LinkedIn URL: LinkedIn


Company Detail:

Frobolous is an online marketplace specialised in Private Label Designers. They aim to give space & voice in the fashion industry to smaller, sustainable and new creative designers by marketing & reselling their product with the right positioning.


Specialization Product/Services:

They specialise in several categories of Fashion as: Womenswear, Menswear, Jewellery, Accessories etc. What makes them different is that they offer highly personalised products & services. In terms of products They made to order all their products by giving the possibility to the customers to customise the products according to their body type (fit-to-measure for all the products in terms of sizing) and also They accommodate small changes that they would like in terms of the design. Furthermore, their service is highly personalised by providing it in form of a fashion consultant through their Digital Stylist service (They help customers to style total looks) & Custom Made service (They can create a garment/accessory from scratch for that specific customer).


Unique Value Proposition:

Their value proposition is to offer personalised fashion and they aim that through their highly personalised products & services. They support private label designers that produce small batched and they operate under the Zero Waste policy by doing only "made-to-order" which makes them highly sustainable as they don't generate an excess inventory neither of fabric nor of products. They produce only as much as is needed.


A customer’s review:

Most innovative products/services


Community / Society Service:

They have created also an NGO under the same name Frobolous, though which they aim to give back to the society and contribute into areas that have to do with improving the fashion industry.




2 comments

2 Comments


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