Dinesh Srinivasan, Founder at Advanz101

Great Companies: How did you get your idea or concept for the business?

Dinesh Srinivasan: In 2006, we (me and my business partner) identified cloud based, enterprise CRM as a means to provide value to customers and improve customer satisfaction. Starting a business, allowed us to implement and execute our ideas.

Great Companies: What are the various services provided by Advanz101

Dinesh Srinivasan: We provide Application development, Testing and Consulting services in Salesforce technology. We also provide Application development, Testing and Consulting services to Healthcare industry, specifically in Patient Care, Pharmacy Management, and Hospital Management.

Great Companies: What makes Advanz101 different from hundreds of other similar service providers?

Dinesh Srinivasan: We focus on niche areas in Salesforce like Salesforce CPQ, Salesforce Non-Profit Cloud and Salesforce Health Cloud. We also focus on emerging growth areas in Salesforce like Salesforce Customer 360 and Salesforce Revenue Cloud. We also have a depth of knowledge in the Healthcare sector which allows us to provide Application Development, Testing and Consulting services to our Healthcare clients.

Great Companies: What were the struggles and challenges you faced and how did you overcome them?

Dinesh Srinivasan: When we started off, we were focusing on multiple technologies within CRM. This prevented us from going deep into any technology and focusing on Niche, High Growth areas. It was also a big stretch on our recruitment and sales teams.

Great Companies: How do you plan to grow in the future? What does 5 years down the line look like for Advanz101?

Dinesh Srinivasan: Over the next 5 years, we intend to be a reliable partner to our customers in the niche areas of Revenue Cloud, Customer 360, & Healthcare with an annual revenue of $30-40 MN. We also intend to build assets in the identified niche areas that enhance the brand equity and valuation of the company.

Great Companies: If you had one piece of advice to someone just starting out, what would it be?

Dinesh Srinivasan: Don’t Relent, Keep Persisting.