Great Companies: Please tell me something about the business and how did you come up with such an idea?
David Rylah: I was a salaried adviser working in one of the big 4 banks. I didn't like the vertical integration which affected my ability to provide advice that was truly in my clients’ best interest. I spent 6 months planning the transition from salaried adviser to business owner and stepped straight into the role with gusto. I haven't looked back since and now have the pleasure of providing the advice clients are seeking which is very satisfying. I'm in an open plan office with an Accountant and a Finance Broker which is great for clients. It's also an amazing environment to work in with driven colleagues to collaborate with.
Great Companies: What are the various services and products provided by your company?
David Rylah: Investment & Superannuation advice from the simple to complex depending on a client’s personal situation, this also includes Self-Managed Super Funds. Debt reduction strategies that will often be tied in with the investment advice and insurance advice to ensure our clients, their families and their businesses have the protection they need for peace of mind.
Great Companies: Why should one choose you over others in this field?
David Rylah: The advice we provide must pass the test of being in the clients’ best interest with the business benefit only coming from the service we provide, not the products we align with. Our services are also personalised to each client’s needs, not the other way around where we fit the client to a pre-set service package.
Great Companies: What are the struggles and challenges you face?
David Rylah: The constant changing environment of the industry. This has added layers of complexity and admin to the process of providing advice. The industry as a whole must modernise through technology to streamline the process and ensure we meet the new legal requirements.
Great Companies: What do you think are the few main things which are most important for a successful business?
David Rylah: A passion for what you do, a high level of resilience, a high quality of service and very importantly the ability to build strong relationships with your clients.
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