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Writer's pictureGreat Companies

Interview with Mr. Kapil Kumar CEO of Nine Hertz


Interviewer: How did you get the idea for Nine Hertz? What was the process behind the creation of this company?

Kapil Kumar: I wanted to find a reason first for having another organization similar to what were existing , I got it ! It was the gap where client with an idea in his mind or maybe for existing business has to discuss his requirements with a person who is a sales expert and not the one who not only understands the concept from the sales point but also pitch the client with the technical feasibility of it.

I nourished this opportunity by training our sales people with the basics of the technology we are well versed in and thus maximizing our sales targets together with the client satisfaction.

Process was simple, I have team behind what we have achieved so far. Since I was aware about the programming and was interested in sales pitching as well, I, together with our other co-founders established an online platform, we partnered with various online sales channels and started promoting our brand, we also tried various bidding portals for grabbing the business and gradually we were successful. We started with very small projects, but those indeed were the most crucial ones so far as it has given us the experiences needed. I was not bothered of the results at that point of time as I was happy with even a single line reply from a client after our initial sales pitch because that brought the confidence needed to pitch them again with maybe better understanding of their ideas or maybe with our past experiences. I was happy with little positive signs and fortunately it turned into bigger and better ones .

Interviewer: What steps do you take in order to make your company stand out in this vastly competitive field?

Kapil Kumar: As mentioned above we stand for not just sales pitch but rather we call it as a Brain Storming session with a client where we try and understand his ideas or requirements keeping in mind the previous encounters of ours with similar cases or maybe the technical feasibility of the same. Adding our experiences with the client's ideas definitely gives client more confidence in us which lead to much detailed discussion over his ideas ultimately benefitting both. Involvement with the client is the key here, person responsible for client communication or a project manager has profound understanding of the system as they are aware about the technical know-hows of what would be programmed and what are the pre -requisite required for the same. Therefore, client from the very first day has full confidence in us and shares his vision which is then being adopted by the team in order to reach towards a common goal.

Interviewer: You provide various services. How do you make sure that you manage to deliver top notch performances in all that your company offers?

Kapil Kumar: Keeping it simple , Hire most experienced candidates for individual services , give them their team , allow them to choose their team themselves and assign a task to them. When they are equipped with the required experience, know the team under their belt well and do understand the client's needs a desired outcome is not difficult. Person in charge is free to manage his team for individual projects, they are free to design their schedules of work, off time, breaks needed, perks to be shared in case of successful delivery, modules to be worked upon jointly or separately, with freedom and a deadline, results turn into solutions.

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Interviewer: What are your core values? What measures do you take to stick to your core values?

Kapil Kumar: I feel whatever values one has defined, stay intact with them, you will reap the benefits out of it in a longer run. When it comes to our core values, we have always tried to be honest with the client with the timelines for their project. We were offered to have some additional fee for our services to finish the task in lesser time, but it was always denied from our end because we never put our commitment at stake. We have built a reputation based upon our commitments towards timelines of the project. There were cases we failed as well but staying intact with our values of being honest with the timelines and resources to be deployed we did achieved great results in terms of client satisfaction.

Interviewer: What are your future plans in order to expand your company further? What new things do you plan to do?

Kapil Kumar: At the moment we are providing services to the clients overseas, our goal is to reach them physically, skipping Skype and video calls to have an in-person meeting with them. We are working towards expanding our offices worldwide in order to tap the markets not yet explored. An in-person meeting is far more productive than an online video call, it generates faith and hence a fruitful business relationship.

We are also expanding our vertical expertise, we have already started producing Apps with Artificial Intelligence and Augmented Reality and soon would make it an integral part of most of the Apps we will produce.

Interviewer: You have worked with so many companies. What do you think makes your clients decide to keep coming back to you?

Kapil Kumar: Human tendency of being comfortable with a person who understands you well and willing to communicate with you over your needs is what we capitalize here. Communication is the key to our business as we are miles apart and it’s just our voice which unites us with our client and sometimes our mails even. Besides communication I would also recommend our project management tools which provides an extensive platform to the end clients for maintaining their communication with us on daily basis over the project progress. They are aware about the complete tasks being worked upon any day as well as delays and their reasons. This help them to plan their marketing plans for the product launch which makes them happy as their entire journey of getting the product launched is seamless.

Interviewer: How did you manage to garner such success in such a short amount of time?

Kapil Kumar: I guess reading through above would definitely give you an idea of how we have achieved this whatsoever success . Standing there irrespective of time and position was the key here I make sure I am with the team in case of the deadlines of their project. Its same as parenting, during exams parents stay awake late nights with their children to boost them for their preparation and to take care of them when they are studying, being at whatever position I have achieved so far, if needed I stay with the team when they are stuck and ensure they don't stress themselves. Staying with them as and when needed even now gives them more confidence and we never miss our targets since they are always up for challenges and to encounter them.

Interviewer: What advice would you give to the up and coming entrepreneurs and small business corporations in order to help them grow?

Kapil Kumar: Don't just be maniacal with an idea of being an entrepreneur, though the old school saying stands true 'No Pain No Gain.’ Having said that one need not to get discouraged as its always quintessential to understand the risks involved with whatever you are planning to do.

Plan your moves, calculate your risks, ensure a backup plan. Planning doesn't just mean setting your calendar up for tomorrow's meetings, you have to be organized in your goals. Once you are sure of your plans and activities comes hard work. Make sure you need not to rely on anyone else to motivate you for what you have to do. Thrive upon your own self-esteem, motivation from within and a zeal to push things forward and you will be strong headed then. You will fly high at some point of time but there will be disturbances in between, but you have to keep on moving and don't just stop and give up on something as its part and parcel with everything you will do in your life, it can't be seamless all the time but it will be result oriented. Last but not least, take care of your health, don't stress yourself. Work OUT, Work HARD, Party HARDER.


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